Friday, August 05, 2022

AlfalfaBurgers? Nope.

Looks like AlfalfaBurgers are either A Thing of the past or just a boutique curiosity.

The “Beyond Meat” fad came in fast and furious and is now leaving with its leafy tail tucked firmly between its legs. The company isn’t generating revenue, and they’re now laying people off, as the fast food giants, who gave the plant-based idea a good run, say, “no thanks.” The whole thing is a total flop, and I guess someone should go check on Bill Gates and make sure he and his “lab meat” are okay. Sales of the fake meat have gone dry. The fast-food trials may have gotten some curiosity and a few taste tests here and there, but it was nothing to write home about, so they pulled the plug....

 ...McDonald’s Corp last week became the latest chain to not go through with an immediate broader launch of Beyond Meat products, after concluding its U.S. test of a burger made with the plant-based meat without confirming future plans.

Tests at Panda Express and Yum Brands Inc’s KFC, Pizza Hut and Taco Bell have also yet to lead to a permanent or U.S.-wide launch, while Dunkin, Hardee’s and A&W have discontinued products after launching, according to brokerage Piper Sandler....

Of course, the mystery-meat stuff will remain on the menu at the Microsoft company cafeteria.  Given Gates' temperament, he may make AlfalfaBurgers a requirement for continued employment.

 

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