Saturday, September 02, 2006

Miller Brewing's Deaf Ear/Update: MBC Denies It...

Back in the good old days, Miller Brewing was run by a family which knew left from right. Sadly, Harry John (a practitioner of genuine Catholicism) sold the place to WRGrace, who sold the place to Phillip Morris, who then sold the place to South African Brewing Co.

The Phillip Morris regime heightened the awareness of 'marketing' (and its evil step-child, 'segmentation') which, taken to its logical extreme, demonstrates the worst elements of mercantilist "thinking."

And Miller Brewing, once a solid citizen, has stepped into extreme mercantilism--AKA 'a pile of doo-doo'--which may have serious repercussions.

This time, as demonstrators march from Chinatown to House Speaker Dennis Hastert's (R-Ill.) Batavia office this weekend, they will have Miller Brewing Co., as a sponsor. The brewer has paid more than $30,000 for a planning convention, materials and newspaper ads publicizing the event.

The support of a major corporation for a controversial political cause shows how fierce the competition has become to woo the growing market of Latino consumers.

For Miller, the march offered a special chance to catch up. This spring the brewer drew the ire of pro-immigrant forces over contributions to U.S. Rep. James Sensenbrenner (R-Wis.), who sponsored legislation that would crack down on illegal immigrants. That prompted a short-lived boycott by some Latino groups.

Now, march advertisements feature not just the organizing committee's trademark blue globe but Miller's logo and a Spanish translation of its "Live Responsibly" slogan, a company effort to build goodwill among Latinos.

Miller's marketing gurus have, in effect, decided that the concerns of US citizens over illegal immigration are a distant second to Miller's grasping at a market segment.

There's backlash, as one might expect.

And, FWIW, anyone bringing a Miller product to mi casa will be asked to leave the product in their vehicle. It will NOT be consumed indoors.

As to what's here already: the containers make fine pellet-gun targets, no?

Asian Badger reports that Miller Brewing denies it.

Well, sorta, kinda, maybe, on the other hand:

...Miller recently had to deal with a boycott threat from an umbrella group of Midwestern Latino community organizations upset that Miller's political action committee had made $2,000 in campaign contributions to U.S. Rep. Jim Sensenbrenner (R-Wis.), sponsor of an immigration bill the group viewed as too harsh.

The boycott was quickly canceled after the two sides met in Chicago, and Miller agreed to run newspaper ads against the bill and help the group fight it.

But that's not all, folks:

As Miller denied involvement in the Chicago march, meanwhile, the leader of a Milwaukee immigrant-rights group that has held two large marches here said Miller had helped that organization financially.

Marino denied that too.

Christine Neumann-Ortiz, executive director of Voces de la Frontera, said Miller contacted the group earlier this year and offered a donation before a May 1 march. She said the company provided what she believed was a couple hundred dollars used for buses to bring marchers from Racine and Kenosha.

Marino said Miller "did not support the May 1 march or participate in the May 1 march in any way."

So is Neumann-Ortiz a liar?

We know that there is a difference between Miller distributors and Miller Corporate. This MAY be where the confusion lies.

We also know that Miller Corporate is very closely involved in the "marketing/promotions" expenditures of its distributors.

The ban remains in effect at my home. Lock and Load on targets.


Disgruntled Car Salesman said...

I guess it's Lakefront Brewery or Sprecher for me too from now on. Too bad, I was a loyal Miller Man and loved their product...

Anonymous said...

Here's the real LOW DOWN on the OFFICIAL BOYCOTT

Porgie Tirebiter

Wednesday, September 6th 2006
8:20 PM
Miller Beer Update! Call TO ACTION

Just in from ALIPAC, the Miller Beer BOYCOTT is being a HUGE SUCCESS! This Friday ALIPAC's president will be on the FOX News network (Cavuto) to speak on this boycott, and I encourage all American Patriots to watch the show.

Further, 45 organizations have now joined the National Illegal Immigration Boycott
Coalition. The latest list of partners can be found at

We encourage ALL individuals to sign our petition and join the boycott. If you are an organization that wants to join this boycott, please contact William Gheen AS SOON AS POSSIBLE so that we can reach our stated goal of 100.

Photoshop credit: David Lunde

Repost of Original Press Release

Over 100 Organizations to Boycott Miller Brewing Company for their support of illegal immigration.

EMBARGO: Till Tuesday, September 5

CONTACT: Jason Mrochek & William Gheen
(866) 329-3999

A coalition of over 100 groups that support the enforcement of America's existing immigration laws, including charges against employers that hire, aid, and abet illegal aliens, has launched a national boycott of Miller Brewing Company and their parent company SABMiller plc.

The boycott message is simple. Miller Brewing Company supports illegal immigration by giving money to groups that support amnesty, marches, and benefits for illegal aliens. Citizens are encouraged to "Dump the beer! Dump the stock!"

A website containing boycott instructions, a petition, and documentation has been launched at

Citizens supporting the boycott are encourage to avoid Miller Brewing Company products such as Miller Lite, ICE House, Miller Genuine Draft, and Milwaukee's Best. Citizens are also encouraged to divest in the company's stock and any mutual funds containing their stock. Fliers, stickers, and e-mail forwards are also provided.

"It is time for these large corporations that are using their financial influence to open America's borders to be punished!" said William Gheen of Americans for Legal Immigration PAC (ALIPAC). "It is time for the immigration enforcement movement to show these unscrupulous corporations what we can do when we all work together."

The boycott is being arranged under the banner of the National Illegal Immigration Boycott Coalition which plans to organize over 100 groups behind the effort. Jason Mrochek of and FIRE Coalition, and William Gheen of ALIPAC are heading up the effort.

"Miller Brewing Company is giving money to groups that support amnesty and citizenship for illegal aliens that have broken many of our laws." said Jason Mrochek of FIRE Coalition. "The last thing we need is more illegal aliens driving drunk and killing American citizens."

Congressman Steve King's office reports that thirteen Americans are being killed by uninsured drunk driving illegal aliens every day as a consequence of America's unenforced immigration laws. Miller Brewing Company plans to increase profits by marketing their beer to the Hispanic markets that are growing rapidly due to illegal immigration.

All members of the media and public that are concerned about corporate influences using their power to usurp the existing laws of America and the representation of the American public are encouraged to support the boycott and visit is the nation's largest online database of employers allegedly hiring illegal aliens where citizens can report employers that hire illegal aliens to Immigration and Customs Enforcement through the site. ALIPAC is a national political action committee dedicated to securing America's borders and enforcement of existing immigration laws found online at


Paid for by
Post Office Box 30966, Raleigh, NC 27622-0966
Tel 919) 787-6009 Toll Free 866) 329-3999
FEC ID: C00405878