Sundance boils it all down to very simple terms.
...Bottom line is…. from my perspective… the front end of Parler was not the priority. If it was, the decision to make Amazon the server host would never have been made. Instead it was the backside operation, the user data, that held the value from the Mercer perspective.
That outlook makes the most sense.
As they did with Breitbart, the Mercers were in the business of assembling the identities of users that could be leveraged as a commodity for engaged political influence. This is what the Mercers did with the 18 month Breitbart poll of 2016 GOP republican candidates. They built a file of site users for their candidate, Ted Cruz, to use.
It looks to me like the emphasis on Parler 2020 was the same as the emphasis in the Breitbart purchase in 2014. User data providing contact information of conservative minded Americans was the priority; that’s why the ridiculously obvious front-end vulnerability was permitted… it simply was less important than the backside value of the data....
NB: This profile makes them into Romney backers (!!!) and opposed to Steve Bannon. Yah--well--Bannon's a bit nutso, but he does grok populism. Interesting bunch, the Mercers.
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